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Referral Marketing for Financial and Accounting Firms

Referral Marketing for Financial and Accounting Firms

$750.00


Accounting and finance firms rely on referrals for the vast majority of their new business. Discover how the most successful firms in your industry drive a steady flow of referrals. And find out how your firm can adopt these lessons—right away—in your own marketing and business development efforts.

Course Length: 3 hours, 56 min

What You’ll Learn

  • How to assess your current referral strategy and make it more effective
  • The most effective ways to build awareness of your expertise among key audiences
  • Why engaging in traditional networking activities is probably not worth your time
  • How to plan and implement strategies that prevent referrals from ruling you out
  • Tips for using your website, blog posts, speaking engagements and social media activity to convert referrals to new business

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