Referral Marketing for Financial and Accounting Firms
$750.00
Accounting and finance firms rely on referrals for the vast majority of their new business. Discover how the most successful firms in your industry drive a steady flow of referrals. And find out how your firm can adopt these lessons—right away—in your own marketing and business development efforts.
Course Length: 3 hours, 56 min
What You’ll Learn
- How to assess your current referral strategy and make it more effective
- The most effective ways to build awareness of your expertise among key audiences
- Why engaging in traditional networking activities is probably not worth your time
- How to plan and implement strategies that prevent referrals from ruling you out
- Tips for using your website, blog posts, speaking engagements and social media activity to convert referrals to new business